Wednesday, October 13, 2010

Voice Over Business

I have decided to get into the voice over business - and its about time too!

People have told me for many years that I should be doing this, so now I am taking the first step and I can only expect success. I have a great voice, so what - and I think I can make some money with it too, big deal. From what I have been reading, nothing is guaranteed no matter what you sound like. There are many factors in being successful in this business and I intend to find out just what those factors are, and why.

So I am off, on my way to what just may be a journey of a lifetime.

Wish me luck, listen to my demo's on my newly redesigned web site (http://www.straightfocus.com) and tell all your friends and co-workers that there is a new voice in town, his name is Adam Warden.

Thanks for reading - more to come!

Sunday, March 22, 2009

Why should you care about valid code?

Well, first of all it is important because there are so many browsers as well as different platforms.

Imagine, one used with a MAC using Firefox or Safari, and another using a PC that has Internet Explorer or Opera, all of these have their own potential benefits as well as pitfalls.

There is also the expectation of usability and accessibility.

Usability is the ease of use of the site in general, you should be able to find what you are looking for in 2 clicks, 3 at the most.

Accessibility is having users be able to access your site no matter what they are using, and that includes but is not limited to the blind, deaf and people with disabilities (yes, they are part of your audience whether you know it or not!).

Valid code, that is validated with the W3, is your first step to making sure that your site's visitors, experience the site the way it was intended. There are too many cases of web sites looking one way in one browser, and completely different in another - that is not good.

For an article that explains this in more detail, please take a look for yourself ...
http://www.webdesign.org/web/html-and-css/articles/why-is-validation-important.16126.html

Tuesday, March 17, 2009

So, how much should you pay for a web site?

In an article I just read, it is subjective.
Please, take a moment and read the same article, I would never hide anything from anyone:

Click here.

I know from experience after being in the web design business for over 10 years, that this pricing structure is really based on Web Firms, and mostly in the corporate industry - not really the one person operations as well as the smaller companies.

The pricing is always dependent on what the customer can or will pay, and there is no article that can change that, or alter its course.

I am not saying I do not agree with the article on a general scale, but there always has to be exceptions. I know that my company has built sites over the years that range from the small $500 site to well over $5000 - and it was always about the customer.

We as designers are providing a service. Just like the guy that sells you your lottery ticket, a service. And we have to price that service accordingly because of the market. Of course this is based on lots of criteria, some of which have to do with style, education, proof of performance as well as many other factors.

Bottom line is this, and of course these are just my opinions as clearly stated on this blog, Cost + Time = Total Bill, and if the client wants to pay for a service that they can not do themselves then it is up to a professional designer charge accordingly for the knowledge that they possess - just like a lawyer, doctor or your mechanic - its just the way it is, and always has been in every profession, and always will be as far as I can see.

Do yourself a favor, and do not skimp on something like your image in the internet.

It could be devastating for your business, and for a small investment you could easily repay your business with the amount of clients you will receive but also retain, its just smart business.

Your web site has content, but is it good or bad?

Obviously, every web site has some kind of content, whether its just your list of services of your contact information, its all considered content.

So, if you have to spell it out for people, and you really want your site to shine over the competition, then you have to have compelling content to keep your visitor engaged. There are lots of articles written on the subject, and I am sure everyone has a favorite, here is one of mine:
Click here.

I know it is a long article, but worth every second if it helps you to attain one more client, or if it makes your web site that much better than any other the potential client could have gone to for information.

The web is filled with people that have no clue what good content is, and there are just as many that have no idea what your business "good content" would be and it is up to you to show them, otherwise, your content on your site could be the same as everyone else and if that is the case, its like taking 2 of the same cars, but different colors, which one do you want?

The basis of good content has no other purpose other than letting your visitors know that you are at the top of your game, and that will be all you need to keep their attention and get new business.

Remember the old adage, "Quality over Quantity"

Now, can you imagine the business that has boring, irrelevant and content that is not up to date and has no real value - how much business do you think they will get?